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Books Books 1 - 10 of about 30 related to Personal Influence, the Part Played by People in the Flow of Mass Communications.   

Media, Ritual, and Identity

Tamar Liebes, James Curran, Elihu Katz - Performing Arts - 1998 - 265 pages
Content Description #A tribute to Elihu Katz.#Includes bibliographical references.
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Election Studies: What's Their Use?

Elihu Katz, Yael Warshel - Political Science - 2001 - 285 pages
Academic studies of elections are not in the business of predicting outcomes. They are in the business of explaining them. The best studies treat voting data as raw material ...
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Broadcasting in the Third World: Promise and Performance

Elihu Katz, Eberhard George Wedell - Social Science - 1977 - 305 pages
Broadcasting has long been considered one of the keys to modernization in the developing world. Able to leap the triple barrier of distance, illiteracy, and apathy, it was seen ...
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The End of Television?: Its Impact on the World (So Far)

Elihu Katz, Paddy Scannell - Performing Arts - 2009 - 235 pages
Is television dead? The classic television era of the 1950s and 1960s, characterized by limited choices of programs broadcast on over the air channels to families as if they ...
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