Sport and Adventure Tourism

Front Cover
Haworth Hospitality Press, 2003 - Business & Economics - 324 pages
2 Reviews
Discover the secrets to success in sport-related tourism and adventure travel!

This essential handbook of sport-related travel provides an in-depth look at an international industry growing by leaps and bounds. Sport and Adventure Tourism serves as a unique reference resource for sports and tourism professionals, educators and students, presenting an invaluable overview of a niche market that's rapidly outgrowing its niche. Covering every aspect of sport tourism from historical, economic, and sport-specific starting points, the book features thoughtful and incisive commentary from the foremost experts in the field.

Presented in a concise, easy-to-read format, Sport and Adventure Tourism provides an unrivaled orientation to all facets of sport-related tourism and leisure management. Sports travel (both participatory and spectatorial) and adventure tourism are examined in terms of size and growth of the market, marketing and management strategies, and future prospects. The book includes international, up-to-date case studies, links to relevant Websites and an extensive roster of references.

Sport and Adventure Tourism examines all aspects of sport-related tourism, including:
  • planning, developing, and marketing an event
  • skiing and snowboarding
  • boating, sailing, and fishing
  • the “phenomenon” of golf tourism
  • mountain-based adventure tourism
  • the growing spa industry
  • virtual sports tourism-an alternative to travel
This one-of-a-kind primer presents an informative study of sports, leisure, and adventure travel, covering everything from golf tourism to heli-skiing to sports event and spa tourism. A handbook for professionals, a textbook for academics, and a highly readable introduction for anyone interested in sport-related travel, Sport and Adventure Tourism is an essential guide for anyone who takes a not-so-leisurely approach to leisure time.

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About the author (2003)

Simon Hudson is a Professor in Tourism and Marketing at the University of Calgary in Canada. He has held previous academic positions at universities in England, and has worked as a visiting professor in Austria, Switzerland, Spain, Fiji, New Zealand, the US, and Australia. Prior to working in academia, Dr. Hudson spent several years working in the tourism industry in Europe, and he now consults for the industry in Alberta and British Columbia. This is Dr. Hudson's third book. His first, written in 2000 called 'Snow Business', was the first book to be written about the international ski industry, and 'Sports and Adventure Tourism' was published in 2003. The marketing of tourism is the focus of his research and he has published numerous journal articles and book chapters from his work. He is frequently invited to international tourism conferences as a keynote speaker.

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