The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful BusinessesMost startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched. |
From inside the book
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... assumptions that cry out for rigorous testing , you'll learn how to build a minimum viable product to test those assumptions , a new accounting system for evaluating whether you're making progress , and a method for deciding whether to ...
... excruciating detail , and as in planning to launch a rocket , they are set up in such a way that even tiny errors in assumptions can lead to catastrophic outcomes . One company I worked with had the misfortune of forecasting Start 21.
... assumptions , you can make constant adjustments with a steering wheel called the Build - Measure - Learn feedback loop . Through this process of steering , we can learn when and if it's time to make a sharp turn called a pivot or ...
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Contents
1 | |
15 | |
25 | |
Learn | 37 |
Experiment | 56 |
Leap | 79 |
Test | 92 |
Measure | 114 |
Pivot or Persevere | 149 |
Batch | 184 |
Waste Not | 272 |
Join the Movement | 285 |
Endnotes | 291 |
Disclosures | 301 |
Index | 309 |
Other editions - View all
The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to ... Eric Ries Limited preview - 2011 |
The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to ... Eric Ries No preview available - 2011 |
The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to ... Eric Ries No preview available - 2017 |