Mission-Based Management: Leading Your Not-for-Profit In the 21st Century

Front Cover
John Wiley & Sons, Oct 22, 2009 - Business & Economics - 320 pages

The only nonprofit management book you must have-in an exciting new edition

As a nonprofit manager, you have to be more effective and more efficient than ever to win funding and support to ensure your organization pursues its mission, meets community needs, and maintains its budget, while juggling the demands of funders, clientele, boards, staff, and community. This Third Edition of Mission-Based Management provides comprehensive, hands-on guidance that addresses your unique concerns as a nonprofit manager and policy-maker

  • Addresses the effects of SOX, organizational transparency, new technologies, technology planning, and marketing in today's environment
  • Is written by a nationally recognized expert who has trained thousands of nonprofit managers in hundreds of seminars on the best practices in nonprofit management
  • Includes in each chapter a recap and a list of questions for group discussion

More than ever before, as a nonprofit manager, you want and need practical guidance on how to do your job and run your organization more effectively and efficiently. And more than ever before, Mission-Based Management, Third Edition provides the definitive answer.



Understanding and Accepting Risk
Business Ventures
The Steps of the Business Planning Process
How Much Return on Investment Do You Need?
Preparing Your Business Financials
The Ten Biggest Mistakes People Make on Their Financial Projections
Creating a Climate of New Ideas

What Is a MissionBased Manager?
Questions for Discussion Chapters 13
The Mission Statement Is Your Legal Reason for Existence
Writing or Rewriting Your Mission Statement
The Forgotten Mission Statement
The Mystery Mission Statement
Getting More from an Underutilized Resource
The Mission That Is Everywhere
Putting Actions behind Your Words
Questions for Discussion
Start In and Work Out
Ethics in a Nonprofit
Questions for Discussion
Board Effectiveness
Barriers to Board Effectiveness
Board Members Responsibilities
Staff Responsibilities to the Board
Board Members Legal Liabilities
Avoiding Liability
Building a Better Board
Board Recruitment
Board Orientation and Education
Committees of the Board
Questions for Discussion
The Inverted Pyramid of Management
Styles of Supervision
Changing the Way You Evaluate
Staff Recognition
Questions for Discussion
The AllOnline AlltheTime World We Live In
Uses of Technology for the MissionBased Organization
A Technology Checklist
Your Web Site
Keeping CurrentA Review and Renewal Process
Questions for Discussion
The Characteristics of the Social Entrepreneur
Questions for Discussion
Why Market?
Marketing Basics
Asking Does Make a Difference
Questions for Discussion
What Makes a Financially Empowered Nonprofit
Numbers That Mean Something and Those That Dont
Knowing What You Earn and Lose
Spending Less through BottomsUp Budgeting
Reporting Inside the Organization
Planning for Your Future Cash and Capital Needs
Keeping What You Earn
Does Your Board Prohibit Debt?
Working with Lenders
Finding the Right Bank
Creating an Endowment
Using Your Empowerment
The Phases of Planning
Planning Options
Types of Plans
Planning Definitions
Outcomes of Planning
The Planning Process
Using the Plan as a Tool
Sample Plan Formats
Questions for Discussion
The Control Development Process
Types of Controls
ConflictofInterest Policies
Financial Controls
Human Resources Policies
Media Policies
Volunteer Policies
Quality Assurance
Program Policies
Disaster Policies
Training and Enforcement
Questions for Discussion
Overall Philosophy Changes That Are Necessary
Nonprofit Does Not Equal No Profit
Specific Action Items
An Exhortation

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About the author (2009)

Peter C. Brinckerhoff is an internationally renowned trainer, author, and consultant to nonprofit organizations. He brings years of experience in the field to his work, as he is a former board member of local, state, and national not-for-profits, and has worked on the staff and as executive director of two regional not-for-profits. Since founding his consulting firm, Corporate Alternatives, in 1982, Mr. Brinckerhoff has helped thousands of organizations become more mission-capable. He is the award-winning author of Mission-Based Management, Third Edition; Social Entrepreneurship; Mission-Based Marketing, Second Edition; and Faith-Based Management, all published by Wiley.

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