Inspired: How to Create Products Customers Love

Front Cover
SVPG Press, 2008 - Consumer satisfaction - 225 pages
Why do some products make the leap to greatness while others do not? Creating inspiring products begins with discovering a product that is valuable, usable, and feasible. If you can not do this, then it s not worth building anything. -- front flap.

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LibraryThing Review

User Review  - gregorybrown - LibraryThing

Read this book for work, and it really is the best book on how to create products out there. A ton of useful advice encapsulated in a good theoretical framework. Helped crystallize many of my existing ... Read full review

LibraryThing Review

User Review  - VVilliam - LibraryThing

More like a series of blog posts than a book, there was lots of great tidbits in this book but no real overarching theme. I'm sure I'll dip back into this book often though, and it was a very worthwhile read. Read full review

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