Consuming the Entrepreneurial City: Image, Memory, Spectacle

Front Cover
Anne Cronin, Kevin Hetherington
Routledge, Apr 7, 2008 - Social Science - 320 pages

This collection offers a global perspective on the changing character of cities and the increasing importance that consumer culture plays in defining their symbolic economies. Increasingly, forms of spectacle have come to shape how cities are imagined and to influence their character and the practices through which we know them - from advertising and the selling of real estate, to youth cultural consumption practices and forms of entrepreneurship, to the regeneration of urban areas under the guise of the heritage industry and the development of a WiFi landscape. Using examples of cities such as New York, Sydney, Atlantic City, Barcelona, Rio de Janeiro, Douala, Liverpool, San Juan, Berlin and Harbin this book illustrates how image and practice have become entangled in the performance of the symbolic economy. It also argues that it is not just how the urban present is being shaped in this way that is significant to the development of cities but also that a prominent feature of their development has been the spectacular imagining of the past as heritage and through regeneration. Yet the ghosts that this conjures up in practice offer us a possible form of political unsettlement and alternative ways of viewing cities that is only just beginning to be explored.

Through this important collection by some of the leading analysts of consumption, cities and space Consuming the Entrepreneurial City offers a cutting edge analysis of the ways in which cities are developing and the implications this has for their future. It is essential reading for students of Urban Studies, Geography, Sociology, Cultural Studies, Heritage Studies and Anthropology.

 

Contents

List of illustrations
1978
Branding and Restructuring New York City in
1998
Selling New Domestic Spaces
Urban Space and Entrepreneurial Property Relations Resistance and
Urban NetworkImages and the Embodiment of Wireless
On Urban Transience and Durability
Just Another Coffee Milking the Barcelona Model Marketing a Global Image
Rewiring Douala
Space and Subjectivity in Contemporary Youth Culture
Contesting the Night as a Space for Consumption in Old San Juan Puerto Rico
Harbins Architectural Inheritance
A Ghost in the City of Culture
Museum Heritage and Kairos
Contributors
Copyright

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About the author (2008)

Anne M. Cronin is a Senior Lecturer in the Sociology department at Lancaster University, UK. She is the author of Advertising and Consumer Citizenship and Advertising Myths.

Kevin Hetherington is Professor of Geography at The Open University, UK. He has published widely on issues of spatiality and consumption. His most recent book with Routledge is Capitalism’s Eye: Cultural Spaces of the Commodity.

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