Sense and Nonsense of McLuhan |
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Page 62
... extensions of man . " But the term " extensions of man " can also be used in a crudely physical sense . Thus a hammer is an " extension of the hand , " a spear is an " extension of the arm , " a paint- brush is an " extension of the ...
... extensions of man . " But the term " extensions of man " can also be used in a crudely physical sense . Thus a hammer is an " extension of the hand , " a spear is an " extension of the arm , " a paint- brush is an " extension of the ...
Page 64
... extensions of man " or " extensions of the senses . " They may be assaults upon the senses and upon man . To offer a simple example , the skills to make and handle tools and even machines may be called " extensions of man , ” in that ...
... extensions of man " or " extensions of the senses . " They may be assaults upon the senses and upon man . To offer a simple example , the skills to make and handle tools and even machines may be called " extensions of man , ” in that ...
Page 65
... extensions of the senses and skills , but a theater is a social institution . The ancient Greek dramas were created by men of genius , but they came to be written only because there were amphitheaters and stages , actors , and a built ...
... extensions of the senses and skills , but a theater is a social institution . The ancient Greek dramas were created by men of genius , but they came to be written only because there were amphitheaters and stages , actors , and a built ...
Contents
The Revolution in Media and a Revolutionary Kind of Book | 7 |
McLuhanese History vs Real History | 15 |
The Mythical War of the Senses | 31 |
Copyright | |
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Common terms and phrases
advertising alter appear artistic audience become camera central nervous system century changes commercial conflict conscious cool created creative cultural deception drama economic electric technology electronic media environment Euclidean Euclidean space exploring extensions forces fragmented Gutenberg Gutenberg Galaxy heavals human senses humanist Iago ideograms impact impressionable industry invention involvement Jack Paar jazz kind knowledge labor literacy logic Luhan machine Marx mass mass media McLuhan McLuhanese means medium mind modern mosaic motion picture movie nature newspapers non-involved novel obscurantism opera operation Othello outmoded painting papyrus perceptions phonetic alphabet physical picture tube play poetry popular printed word production radio rational reader reality Rembrandt revolution Roman Empire says sculpture sensitivity Shakespeare social institution society space speech stage structure Synesthesia tactile television theater theory thought tion tool tribal true truth Understanding Media visual writing