Sense and Nonsense of McLuhan |
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Page 12
... electronic media , to McLuhan , are not subject to social planning for they are more powerful than society and themselves reshape it . They move ahead by them- selves , blithely altering the world , and people with it . " The electric ...
... electronic media , to McLuhan , are not subject to social planning for they are more powerful than society and themselves reshape it . They move ahead by them- selves , blithely altering the world , and people with it . " The electric ...
Page 96
... electronic media , McLuhan undercuts and abuses the entire humanist heritage of non - electronic or " Gutenberg " and " literate " culture . It is outmoded and harmful . It has created logic , individualism and fragmented man . The arts ...
... electronic media , McLuhan undercuts and abuses the entire humanist heritage of non - electronic or " Gutenberg " and " literate " culture . It is outmoded and harmful . It has created logic , individualism and fragmented man . The arts ...
Page 116
... electronic technology . And in the near future , as he envisages it , whole peoples can be kept in check through the adroit channeling of both " hot " radio and " cool " TV . " We are certainly coming within conceivable range of a world ...
... electronic technology . And in the near future , as he envisages it , whole peoples can be kept in check through the adroit channeling of both " hot " radio and " cool " TV . " We are certainly coming within conceivable range of a world ...
Contents
The Revolution in Media and a Revolutionary Kind of Book | 7 |
McLuhanese History vs Real History | 15 |
The Mythical War of the Senses | 31 |
Copyright | |
4 other sections not shown
Common terms and phrases
actual advertising alphabet alter appear artistic audience aware become calls carried century changes communication conscious cool course created creative cultural economic effect electronic entire environment example exists experience exploring expression extensions fact feelings forces gives growth Gutenberg hand human industry interest invention involvement kind knowledge language literacy live logic machine mass matter McLuhan means medium mind motion movie nature newspapers novel offers operation painting past perceptions phonetic physical picture play poetry popular possible present printed problems production radio rational reader reality rise Roman says seen senses sensitivity simply skills social social institution society space speech stage structure television theater theory thought tion tool touch tribal true truth turn understanding visual writing written