Sense and Nonsense of McLuhan |
From inside the book
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Page 10
... aware of the widely shared feeling among the Amer- ican people that they are in highly disturbing times , if not in a crisis . He knows of the growing anxiety over whether what is called " progress in technology " is really progress for ...
... aware of the widely shared feeling among the Amer- ican people that they are in highly disturbing times , if not in a crisis . He knows of the growing anxiety over whether what is called " progress in technology " is really progress for ...
Page 21
... aware- ness of human powers and potentialities , the increasing abil- ity to imagine changes and carry them out . Instead he emphasizes a kind of " backlash " of technologies , or of what he calls " media . " How these technologies came ...
... aware- ness of human powers and potentialities , the increasing abil- ity to imagine changes and carry them out . Instead he emphasizes a kind of " backlash " of technologies , or of what he calls " media . " How these technologies came ...
Page 56
... aware that there is a statement . You should be aware only of the pictorial thrills . The medium is the message , the only message you need believe exists . " It is precisely this kind of subliminal deception , influenc- ing the mind in ...
... aware that there is a statement . You should be aware only of the pictorial thrills . The medium is the message , the only message you need believe exists . " It is precisely this kind of subliminal deception , influenc- ing the mind in ...
Contents
The Revolution in Media and a Revolutionary Kind of Book | 7 |
McLuhanese History vs Real History | 15 |
The Mythical War of the Senses | 31 |
Copyright | |
4 other sections not shown
Common terms and phrases
actual advertising alphabet alter appear artistic audience aware become calls carried century changes communication conscious cool course created creative cultural economic effect electronic entire environment example exists experience exploring expression extensions fact feelings forces gives growth Gutenberg hand human industry interest invention involvement kind knowledge language literacy live logic machine mass matter McLuhan means medium mind motion movie nature newspapers novel offers operation painting past perceptions phonetic physical picture play poetry popular possible present printed problems production radio rational reader reality rise Roman says seen senses sensitivity simply skills social social institution society space speech stage structure television theater theory thought tion tool touch tribal true truth turn understanding visual writing written