Social Research Methods: Qualitative and Quantitative ApproachesThis comprehensive text offers students balanced coverage of both the qualitative and quantitative approaches to social research. The fourth edition of Social Research Methods renews its commitment to help students learn that social research does not take place in a vacuum, but in a social and historical context that can affect their actions. It teaches students to guard against ethnocentric perspectives and confining their research on the assumptions, values, and beliefs of their own particular society. Lastly, the author hopes to show students not only that both quantitative and qualitative styles of social research are valuable, but that the greatest benefit to social research lies in combining the two. |
Other editions - View all
Social Research Methods: Qualitative and Quantitative Approaches, Part 4 William Lawrence Neuman No preview available - 2000 |
Common terms and phrases
abstract African American answer approach behavior causal cial cluster sampling coding collection concepts conduct construct content analysis context create crime critical culture dependent variable develop discussed errors ethical evidence example experiment experimental explanation feel female field research gender Guttman scaling historical-comparative hypothesis ideas interaction internal validity interpretive interview involves issue knowledge level of measurement Likert scale logic male means measure method observation occurs organizations percent percentage person political population positivist problem Qualitative researchers quantitative questionnaire random sample relationship reliability research question researcher wants researcher's respondents sampling frame scale scientific score searcher selected simple random sample social research social science social world society specific statistics stratified sampling subjects Sudman survey research techniques theory Thurstone scaling tion topic types unit of analysis validity values women