Research Methods for Leisure and Tourism: A Practical Guide

Front Cover
Prentice Hall/Financial Times, 2006 - Business & Economics - 421 pages

This best selling text offers a practical guide to the methodology and techniques of conducting research in Leisure and Tourism.

Covering both qualitative and quantitative methods, this completely revised and updated third edition is essential reading for all students and leisure managers evaluating and planning the services they offer.

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