Beyond the Cheers: Race as Spectacle in College Sport

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Focusing on half-time performances, commercialized stagings, media coverage, public panics, and political protests, Beyond the Cheers offers an ethnography, history, and social critique of racial spectacles in college sport. King and Springwood argue that collegiate revenue producing sports are created as a spectacle, driven by a range of contradictory meanings and exploitative practices. While Native Americans are viewed largely as empty or distorted images and African Americans are seen as both shining stars and troubled delinquents, White Americans remain constant as spectators, coaches, administrators, journalists, and athletes, producing and consuming college sport, performing and policing, but seemingly unmarked as racial subjects. In consuming these spectacles, American sports fans learn to embrace inflated, contradictory, and distorted renderings of racial difference and the history of race relations in America.
 

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Contents

Posting Up Introductory Notes on Race Sports and PostAmerica
1
White Out Erasures of Race in Collegiate Athletics
17
Kill the Indians Save the Chief Native American Mascots and Imperial Identities
39
Sammy Seminole Jim Crow and Osceola Playing Indian and Racial Hierarchy at Florida State University
73
Body and Soul Physicality Disciplinarity and the Overdetermination of Blackness
97
Of Rebels and Leprechauns Longing Passing and the Stagings of Whiteness
127
Postcolonial Arenas The DisEase of Desire in America
153
Notes
179
Bibliography
183
Index
199
Copyright

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About the author (2001)

C. Richard King is Assistant Professor of Anthropology at Drake University. He is the author of Colonial Discourses, Collective Memories, and the Exhibition of Native American Cultures and Histories in the Contemporary United States.

Charles Fruehling Springwood is Assistant Professor of Anthropology at Illinois Wesleyan University. He is the author of Cooperstown to Dyersville: A Geography of Baseball Nostalgia.