Indigenous Communication in Africa: Concept, Applications, and Prospects
Ghana Universities Press, 2005 - Language Arts & Disciplines - 282 pages
This book argues that indigenous modes of communication - for example the oral tradition, drama, indigenous entertainment forms, cultural modes and local language radio - are essential to the societies within which they exist and which create them; and that coupled with newer, or modern forms of communication technology such as the internet and digitised information, endogenous modes of communication are paramount to the processes of human development in Africa.
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A Taxonomy of Traditional Media in Africa
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activities actors African approach areas arts audience authority become broadcast called channels chapter characteristics chief considered context countries created critical cultural dance described discussion drama drum effective especially example existing experience expression fact family planning format functions Ghana human ideas identified important indicated indigenous communication systems individual institutions interactive Internet involved issues language live mass media means medium modes noted objects observed operate oral organized participation performance person play political popular population possible potential practices present problems producers programme projects promote question radio reason response ritual role rural seems serve situation social society songs story storytelling structures symbols television theatre traditional transformation University usually values various village Western women