Artificial Intelligence in Practice: How 50 Successful Companies Used AI and Machine Learning to Solve Problems

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John Wiley & Sons, May 28, 2019 - Business & Economics - 352 pages

Cyber-solutions to real-world business problems

Artificial Intelligence in Practice is a fascinating look into how companies use AI and machine learning to solve problems. Presenting 50 case studies of actual situations, this book demonstrates practical applications to issues faced by businesses around the globe. The rapidly evolving field of artificial intelligence has expanded beyond research labs and computer science departments and made its way into the mainstream business environment. Artificial intelligence and machine learning are cited as the most important modern business trends to drive success. It is used in areas ranging from banking and finance to social media and marketing. This technology continues to provide innovative solutions to businesses of all sizes, sectors and industries. This engaging and topical book explores a wide range of cases illustrating how businesses use AI to boost performance, drive efficiency, analyse market preferences and many others.

Best-selling author and renowned AI expert Bernard Marr reveals how machine learning technology is transforming the way companies conduct business. This detailed examination provides an overview of each company, describes the specific problem and explains how AI facilitates resolution. Each case study provides a comprehensive overview, including some technical details as well as key learning summaries:

  • Understand how specific business problems are addressed by innovative machine learning methods
  • Explore how current artificial intelligence applications improve performance and increase efficiency in various situations
  • Expand your knowledge of recent AI advancements in technology
  • Gain insight on the future of AI and its increasing role in business and industry

Artificial Intelligence in Practice: How 50 Successful Companies Used Artificial Intelligence to Solve Problems is an insightful and informative exploration of the transformative power of technology in 21st century commerce.

 

Contents

Introduction
1
Artificial Intelligence Trailblazers
11
Maximizing The Potential
21
Using Deep Learning To Drive Business
29
Integrating AI Into Products And Protecting
37
Machine Learning For Search Engines
43
Using Artificial Intelligence To Improve
49
Cognitive Computing Helps Machines Debate
55
Using Artificial Intelligence To Find
173
Using Artificial Intelligence To Connect
179
Using Artificial Intelligence To Fight Fake
185
Using Machine Learning To Assess Service
191
Using Artificial Intelligence To Stream Videos
197
Services Financial and Healthcare Companies
203
Using Artificial Intelligence To Improve
211
Using Artificial Intelligence To Combat
217

Automating Retail With Artificial Intelligence
61
Making Artificial Intelligence Part Of
69
Using Artificial Intelligence To Power WeChat
75
Retail Consumer Goods and Food
81
Using Artificial Intelligence To Stay At
87
Using Artificial Intelligence To Serve
93
Using AI To Make Sense Of Customer
99
Using Robots And Artificial Intelligence
105
Automating The Home And Workplace With
111
Using Artificial Intelligence To Sell Millions
117
Combining The Power Of Artificial
123
Using Artificial Intelligence To Streamline
129
Using Artificial Intelligence To Keep Shelves
135
Media Entertainment and Telecom Companies
141
Using Artificial Intelligence To Tackle
149
Using Artificial Intelligence To Solve
155
Using Artificial Intelligence To Give Us A Better
161
Using Artificial Intelligence
167
Using Artificial Intelligence
227
Using Artificial Intelligence To Travel For Less
233
Using Artificial Intelligence To Detect
239
Using Artificial Intelligence To
245
Using Artificial Intelligence To Do Everything
255
Manufacturing Automotive Aerospace
261
Using Artificial Intelligence To Build
269
Using Artificial Intelligence To Reduce
275
Using Artificial Intelligence To Move Millions
281
From Luxury Personal Cars To Passenger
287
Using Artificial Intelligence To Explore Space
293
Using Artificial Intelligence To Tackle The Energy
299
Using Artificial Intelligence And Analytics
305
Using Artificial Intelligence To Build Intelligent
311
Using Machine Learning To Build The Worlds
317
Final Words And Artificial Intelligence Challenges
323
About the Author
329
Copyright

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About the author (2019)

BERNARD MARR is the founder and CEO of Bernard Marr & Co and an internationally best-selling business author, futurist, keynote speaker and strategic advisor to companies and governments. He is one of the world's most highly respected voices and a renowned expert when it comes to topics such as artificial intelligence and big data. Marr advises many of the world's best-known organizations on strategy, digital transformation and business performance. He is the author of Big Data in Practice: How 45 Successful Companies used Big Data Analytics to Deliver Extraordinary Results and Big Data: Using SMART Big Data, Analytics and Metrics To Make Better Decisions and Improve Performance, both published with Wiley.

MATT WARD is the research lead for Bernard Marr & Co. Matt has a background in investigative journalism and spent the last few years working closely with Bernard Marr on the latest technology topics. Matt is an expert and experienced writer in the field of business technology and artificial intelligence, where he has worked with companies such as IBM, Intel, Citibank and NASA.

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