"As the launcher of the whole science of ""semiotics"" - the study of the meanings latent in the signs and objects we come across dally in the modem media-saturated worid - this book attempts to demystify the roies and values inherent in such diverse commonplace items as wrestling, Citroen DS, steak and chips. Greta Garbo's face and household detorgents via a series of essays. The essays themselves became cultural icons, and the book became a cult object It is now studled on many courses in hogher education as an emblematic text of post-war..."
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Elk gives the recipe of fancy partridges, L'Express gives that of salade nifoise.
The readers of Elk are entitled only to fiction; one can suggest real dishes to
those of L'Express, in the certainty that they will be able to prepare them. Neither-
the very itinerary of plastic gives him the euphoria of a prestigious free-wheeling
through Nature. But the price to be paid for this success is that plastic, sublimated
as movement, hardly exists as substance. Its reality is a negative one: neither ...
One must naturally understand political in its deeper meaning, as describing the
whole of human relations in their real, social structure, in their power of making
the world ; one must above all give an active value to the prefix de-: here it ...
What people are saying - Write a review
LibraryThing ReviewUser Review - P_S_Patrick - LibraryThing
The first part of Mythologies is a collection of short individual pieces written by Barthes on the semiology - the underlying symbolism and meaning, of a selection of commonplace phenenomena of ... Read full review
LibraryThing ReviewUser Review - TiffanyAK - LibraryThing
This is definitely not a book to casually pick up and read for fun. I read it as part of an independent study project myself. Barthes is extremely brilliant and deep, but not always as approachable as ... Read full review
TRANSLATOR S NOTE
The Romans in Films
The Poor and the Proletariat
4 other sections not shown