The Art of Negotiating: Psychological Strategies for Gaining Advantageous Bargains

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Barnes & Noble Publishing, 1995 - Negotiation - 195 pages
From real estate to romance, politics to promotions, everything is negotiable. Negotiation expert Gerard I. Nierenberg will teach you how to become a successful negotiator through a series of simple and proven techniques that will help you to: * Buy everything at the lowest price * Position yourself for success * Resolve conflicts * Win raises * Better understand non-verbal communication * Deal more effectively in all aspects of business and life. * And much more.
 

Contents

ON NEGOTIATING
1
THE COOPERATIVE PROCESS
19
PEOPLE
31
PREPARING FOR NEGOTIATION
45
HIDDEN ASSUMPTIONS
61
WHAT MOTIVATES US?
73
THE NEED THEORY OF NEGOTIATION
79
HOW TO RECOGNIZE NEEDS
89
NEGOTIATING TECHNIQUES
107
LIFE ILLUSTRATIONS
129
SUCCESS
185
INDEX
187
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