MediaSpeak: Three American VoicesThis book defines and analyzes the content, structure, and values of three predominant types of public discourse, which are labeled Doublespeak, Salespeak, and Sensationspeak. These media messages are examined to determine how they are constructed and how they influence individuals, ideology, and culture. Discussions are illustrated with a diverse range of examples from popular culture, magazines, Internet sites, politics, television, and film. Fox argues that the Information Age has replaced actual reality with representations of reality. He states that electronic media dominates our lives. Together, these three voices saturate media and technology, profoundly influencing American culture. Fox suggests specific strategies for recognizing and understanding these coded messages. |
From inside the book
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... story to stories of your own and oth- ers - stories you know to hold truth . Doing so gets us a half - step outside of the message , and is quicker than full - blown analysis . If we initially respond to media by analyzing it , we often ...
... story of George Washington . As a boy , the story goes , Washington was asked if he had cut down a tree . George responded , " I cannot tell a lie . I chopped down that cherry tree . " Gen- erations of Americans have grown up knowing ...
... story . " The two boys then discussed which director would be most appropriate , Steven Spielberg or Quentin Tarantino . As FBI agent Mark Holstlaw concluded , " They wanted to be famous " ( Gibbs and Roche 1999 , 44 ) . In their cover ...
Contents
Making Sense of MediaSpeak | 17 |
Doublespeak | 45 |
Salespeak | 87 |
Copyright | |
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