MediaSpeak: Three American VoicesThis book defines and analyzes the content, structure, and values of three predominant types of public discourse, which are labeled Doublespeak, Salespeak, and Sensationspeak. These media messages are examined to determine how they are constructed and how they influence individuals, ideology, and culture. Discussions are illustrated with a diverse range of examples from popular culture, magazines, Internet sites, politics, television, and film. Fox argues that the Information Age has replaced actual reality with representations of reality. He states that electronic media dominates our lives. Together, these three voices saturate media and technology, profoundly influencing American culture. Fox suggests specific strategies for recognizing and understanding these coded messages. |
From inside the book
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... problem is that such prefab categories encourage us to think only in terms of those groupings presented to us . The ... problems are irrelevant to larger social and political structures . The Jon Benet Ramsey murder investigation , for ...
... problems that are just as much about advertising as they are arithmetic— salespeak masquerading as education . Here's a sample decimal division problem : " Will is saving his allowance to buy a pair of Nike shoes that cost $ 68.25 . If ...
... problems . We have traditionally insisted that novels , stories , folktales , movies , and TV offerings wrap up all ... problem , character flaw , or natural disaster is resolved for the best , is a relatively recent genre in literature ...
Contents
Making Sense of MediaSpeak | 17 |
Doublespeak | 45 |
Salespeak | 87 |
Copyright | |
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