Mediaspeak: Three American Voices
This book defines and analyzes the content, structure, and values of three predominant types of public discourse, which are labeled Doublespeak, Salespeak, and Sensationspeak. These media messages are examined to determine how they are constructed and how they influence individuals, ideology, and culture. Discussions are illustrated with a diverse range of examples from popular culture, magazines, Internet sites, politics, television, and film. Fox argues that the Information Age has replaced actual reality with representations of reality. He states that electronic media dominates our lives. Together, these three voices saturate media and technology, profoundly influencing American culture. Fox suggests specific strategies for recognizing and understanding these coded messages.
This lively and informative discussion will appeal to anyone who is interested in learning how print and electronic media manipulate both individuals and society as a whole. The extensive research will appeal to media, communications, journalism, and cultural studies scholars alike.
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Harris and Klebold viewed such violent films as Reservoir Dogs and Natural Born
Killers multiple times ( Gibbs and Roche 1999 ) . It ' s important to note that Harris
and Klebold were not enamored just with violence , but with media itself .
Second , it ' s natural for Sensationspeak to influence our actions , because
throughout recorded history , we have looked to representations of reality to
discover possibility . We have always turned to art , sculpture , literature , music ,
Hence , as information ( and the production of memes ) increases in the future ,
so , too , will the degree of chaos that is a natural part of such a fast , complex
process . In short , our symbolic environment could well become increasingly
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MediaSpeak and American Voices
Making Sense of MediaSpeak
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