Mediaspeak: Three American Voices
This book defines and analyzes the content, structure, and values of three predominant types of public discourse, which are labeled Doublespeak, Salespeak, and Sensationspeak. These media messages are examined to determine how they are constructed and how they influence individuals, ideology, and culture. Discussions are illustrated with a diverse range of examples from popular culture, magazines, Internet sites, politics, television, and film. Fox argues that the Information Age has replaced actual reality with representations of reality. He states that electronic media dominates our lives. Together, these three voices saturate media and technology, profoundly influencing American culture. Fox suggests specific strategies for recognizing and understanding these coded messages.
This lively and informative discussion will appeal to anyone who is interested in learning how print and electronic media manipulate both individuals and society as a whole. The extensive research will appeal to media, communications, journalism, and cultural studies scholars alike.
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However , the richest source of emerging American myths is technology . The
following sections explore how Doublespeak perpetuates some myths about
technology : Humans ( and God ) Hum in the Hard Drive ; Technology Is Anything
But a ...
SENSATIONSPEAK AND TRADITIONAL AMERICAN MYTHS A concern for
Sensationspeak is nothing new . More than 100 years ago , Henry David
Thoreau cautioned readers that “ the mind can be permanently profaned by the
habit of ...
... 81 Montaigne , Michel de , 45 , 87 Myths , 92 , 149 , 195 . See also
Sensationspeak Reality , 1 - 3 , 8 , 13 – 14 , 18 – 28 , 33 , 35 , 43 , 82 , 195 , 209 –
210 ; inner or outer reality , 19 Red Scare , 26 Report to the Legislature on
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MediaSpeak and American Voices
Making Sense of MediaSpeak
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