Mediaspeak: Three American Voices
This book defines and analyzes the content, structure, and values of three predominant types of public discourse, which are labeled Doublespeak, Salespeak, and Sensationspeak. These media messages are examined to determine how they are constructed and how they influence individuals, ideology, and culture. Discussions are illustrated with a diverse range of examples from popular culture, magazines, Internet sites, politics, television, and film. Fox argues that the Information Age has replaced actual reality with representations of reality. He states that electronic media dominates our lives. Together, these three voices saturate media and technology, profoundly influencing American culture. Fox suggests specific strategies for recognizing and understanding these coded messages.
This lively and informative discussion will appeal to anyone who is interested in learning how print and electronic media manipulate both individuals and society as a whole. The extensive research will appeal to media, communications, journalism, and cultural studies scholars alike.
Results 1-3 of 13
Finding that which we did not expect to find , and then celebrating it , learning
about it , and learning from it , is a prime shaper of our uniqueness , a major
process for differentiating ourselves from others . As a high schooler , I would
The time we gain from technology is commonly offset by the large amounts of
time needed for learning the technology , correcting errors we make with it ,
having it repaired , and , once we are skilled at using the technology for its
What we are is really an interactive learning tool , so we ' ve very , very different ”
( Chmielewski 1998 ) . Of course the Internet differs from TV . We ' ve long known
that when people interact with texts , they improve their retention and learning ...
What people are saying - Write a review
MediaSpeak and American Voices
Making Sense of MediaSpeak
6 other sections not shown