MediaSpeak: Three American VoicesThis book defines and analyzes the content, structure, and values of three predominant types of public discourse, which are labeled Doublespeak, Salespeak, and Sensationspeak. These media messages are examined to determine how they are constructed and how they influence individuals, ideology, and culture. Discussions are illustrated with a diverse range of examples from popular culture, magazines, Internet sites, politics, television, and film. Fox argues that the Information Age has replaced actual reality with representations of reality. He states that electronic media dominates our lives. Together, these three voices saturate media and technology, profoundly influencing American culture. Fox suggests specific strategies for recognizing and understanding these coded messages. |
From inside the book
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... creates an illusion of objectivity . Con- sequently , we invest far more authority in media newscasts than they deserve . The tidy categories and classification systems presented to us invariably favor those who create them . Another ...
... create interest in audiences who wouldn't ordi- narily rent the Aladdin video ( though who knows how much , if any , extra revenue this might have generated for Disney ) . Also , these hidden mes- sages create a sense of indignation and ...
... create houses , clothes , and quilts . No longer is imagining and com- posing the avocation of only the rich , talented , or idle . Imagining and making things has always bestowed a sense of empowerment upon those who create , because ...
Contents
Making Sense of MediaSpeak | 17 |
Doublespeak | 45 |
Salespeak | 87 |
Copyright | |
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