Strategic Management and Business Policy: Toward Global Sustainability

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Pearson Prentice Hall, 2012 - Strategic planning - 911 pages
For Strategic Management and Business Policy courses. Class-tested approach to Strategy with new focus on environmental sustainability. Wheelen and Hunger's class-tested approach to teaching Strategy is brought into sharper focus with a new theme: environmental sustainability. By bringing the sustainability theme into focus, this text equips students with the strategic concepts they will need to know as they face issues such as climate change, global warming and energy availability. This thirteenth edition provides students with an array of timely, well-researched, and class-tested cases--nineteen of which are new or revised.

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