Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers
John Wiley & Sons, Feb 1, 2013 - Business & Economics - 288 pages
Business Model Generation is a handbook for visionaries, game changers, and challengers striving to defy outmoded business models and design tomorrow's enterprises. If your organization needs to adapt to harsh new realities, but you don't yet have a strategy that will get you out in front of your competitors, you need Business Model Generation.
Co-created by 470 "Business Model Canvas" practitioners from 45 countries, the book features a beautiful, highly visual, 4-color design that takes powerful strategic ideas and tools, and makes them easy to implement in your organization. It explains the most common Business Model patterns, based on concepts from leading business thinkers, and helps you reinterpret them for your own context. You will learn how to systematically understand, design, and implement a game-changing business model--or analyze and renovate an old one. Along the way, you'll understand at a much deeper level your customers, distribution channels, partners, revenue streams, costs, and your core value proposition.
Business Model Generation features practical innovation techniques used today by leading consultants and companies worldwide, including 3M, Ericsson, Capgemini, Deloitte, and others. Designed for doers, it is for those ready to abandon outmoded thinking and embrace new models of value creation: for executives, consultants, entrepreneurs, and leaders of all organizations. If you're ready to change the rules, you belong to "the business model generation!"
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We designed it to convey the essentials of what you need to know, quickly, simply, and in a visual format. Examples are presented pictorially and the content is complemented with exercises and workshop scenarios you can use immediately.
... Entrepreneur / CDEF Holding BV Focus: Address unsatisfied customer needs and build new business models in an old industry Jean-Pierre Cuoni is chairman of business models around them Dagfinn leads a business model unit Marielle ...
But, since she lacks formal business education, she needs the vocabulary and tools to take on the big picture. the potential for profound social impact. His transformative model brought telephone service to over 100 million Bangladeshis ...
We need a business model concept that everybody understands: one that facilitates description and discussion. We need to start from the same point and talk about the same thing. The challenge is that the concept must be simple, ...
VP CH 2 3 Value Channels 4 Propositions Customer It seeks to solve customer problems and satisfy customer needs with Value propositions are delivered to customers through communication, Relationships Customer relationships are ...
What people are saying - Write a review
LibraryThing ReviewUser Review - newtonco - LibraryThing
Alex Osterwalder's book is the source of the Business Model Canvas - that one page business snapshot that so many entrepreneurs are now using to plot and shape their start-ups. Business plan ... Read full review
LibraryThing ReviewUser Review - Pieter_Goldhoorn - LibraryThing
Although I am not very fond about another type of management tool, I think the Canvas model is easy to use. The book has the approach that the model is described shortly and the rest are ... Read full review