Business Model Generation: A Handbook for Visionaries, Game Changers, and ChallengersBusiness Model Generation is a handbook for visionaries, game changers, and challengers striving to defy outmoded business models and design tomorrow's enterprises. If your organization needs to adapt to harsh new realities, but you don't yet have a strategy that will get you out in front of your competitors, you need Business Model Generation. Co-created by 470 "Business Model Canvas" practitioners from 45 countries, the book features a beautiful, highly visual, 4-color design that takes powerful strategic ideas and tools, and makes them easy to implement in your organization. It explains the most common Business Model patterns, based on concepts from leading business thinkers, and helps you reinterpret them for your own context. You will learn how to systematically understand, design, and implement a game-changing business model--or analyze and renovate an old one. Along the way, you'll understand at a much deeper level your customers, distribution channels, partners, revenue streams, costs, and your core value proposition. Business Model Generation features practical innovation techniques used today by leading consultants and companies worldwide, including 3M, Ericsson, Capgemini, Deloitte, and others. Designed for doers, it is for those ready to abandon outmoded thinking and embrace new models of value creation: for executives, consultants, entrepreneurs, and leaders of all organizations. If you're ready to change the rules, you belong to "the business model generation!" |
From inside the book
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... concepts and opportunities. The Entrepreneur Mariëlle Sijgers, Entrepreneur / CDEF Holding BV Focus: Address ... concepts such as Seats2meet.com, which allows on-the-fly booking of meetings in untraditional locations. Together, Sijgers ...
... concepts from leading business thinkers , Techniques to help you design business models , Re - interpreting strategy through the business model lens , and 6 A generic process to help you design innovative business models , tying ...
... concept must be simple , relevant , and intui- tively understandable , while not oversimplifying the complexities of how enterprises function . In the following pages we offer a concept that allows you to describe and think through the ...
... concepts of mass customization and customer co - creation have gained importance . This approach allows for customized products and services , while still taking advantage of economies of scale . 23 CH 3 Channels The Channels Building ...
... concept of fractional private jet ownership . Using an innovative business model , NetJets offers individu- als and corporations access to private jets , a service previously unaffordable to most customers . Mutual funds provide another ...