Science in Public: Communication, Culture, and CredibilityDoes the general public need to understand science? And if so, is it scientists' responsibility to communicate? Critics have argued that, despite the huge strides made in technology, we live in a ''scientifically illiterate'' society--one that thinks about the world and makes important decisions without taking scientific knowledge into account. But is the solution to this ''illiteracy'' to deluge the layman with scientific information? Or does science news need to be focused around specific issues and organized into stories that are meaningful and relevant to people's lives? In this unprecedented, comprehensive look at a new field, Jane Gregory and Steve Miller point the way to a more effective public understanding of science in the years ahead. |
Contents
Science in Public Culture | 34 |
Popular Science Friend or Foe? | 96 |
Popularization Public Understanding and | 148 |
Media Issues in the Public Understanding | 191 |
Case Studies in Public Science | 244 |
An ABC of RiskApples Beef and Comets | 308 |
Science in Museums | 365 |
Initiatives and Activities in the Public | 409 |
A Protocol for Science Communication for | 450 |
References | 467 |
Back Cover Material | 524 |
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academic According activity agenda Alar anti-science apples argued astronomer audience beef bioremediation Britain British broadcast C.P. Snow Chapter chemistry claim CoBE comet coverage critics culture daminozide debate discussion edited Einstein ence environment environmental example exhibition experience facts Friedman George Smoot Greenpeace groups Harry Collins human Huxley ideas impact industry institutions interest issues John John Durant journalism lectures Lewenstein London look mass media modern nature newspapers nuclear particular percent physicist physics political popular science problem public understanding public-understanding-of-science published questions readers reported risk role science and technology science centers science communication science journalism science journalists Science Museum science story scientific community scientific knowledge scientific literacy scientists Sea Empress Sellafield social society sociologist space studies T.H. Huxley television theory tion tradition Trevor Pinch trust understanding of science United University Press visitors York