The Digital Economy: Promise and Peril in the Age of Networked Intelligence

Front Cover
McGraw-Hill, 1996 - Computers - 342 pages
In this eagerly awaited follow-up to his best-selling Paradigm Shift, global IT expert Don Tapscott answers the one question that burns on the mind of every forward-looking executive and manager: What does the new technology mean to me and my business? In clear, jargon-free English, using actual examples of leading-edge organizations who are successfully riding the new IT wave, Don Tapscott reveals how the new technology and business strategies are transforming not only business processes but also the way products and services are created and marketed, the structure and goals of the enterprise, the dynamics of competition, and all the rules for business success. But the remarkable journey doesn't end there. The Digital Economy also takes you to the epicenter of a new convergence of computing, telecommunications, and entertainment. From Wal-Mart's electronically linked purchasing systems to Sun Microsystem's desktop university to Chase Manhattan Bank's consumer video kiosks, and beyond, it discloses how results-hungry organizations are moving past simple reengineering to the complete IT-enabled transformation of the corporation. The Digital Economy also tackles the dark side of the information highway - the first frank, balanced, and comprehensive look at the perils of the revolution underway for every business, society, and individual. With this book Tapscott opens an international debate on the role of business in the transition to the new economy and a new society based on fairness, justice, and democracy.

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The digital economy: promise and peril in the age of networked intelligence

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With forecasters predicting as many as one billion Internet users by the year 2000, Martin, the founding publisher of Interactive Age and vice president of publishing and advertising, media, and ... Read full review

About the author (1996)

Don Tapscott is the best-selling author of six books including The Digital Economy and the co-author of Paradigm Shift. He is chairman of the Alliance for Converging Technologies, a research think tank funded by many of the world's leading technology, manufacturing, retail, financial, and government organizations. He is also the president of the New Paradigm Learning Corporation.

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