The Blockbuster Complex: Conglomerates, Show Business, and Book Publishing

acquired actually advance advertising agents American appearances arrangements auction authors Bantam become best-sellers book publishing booksellers bookstores called cent concerning conglomerate copies corporate cost cover Crown deal developed dollars edition editors effect five force four give going happened hardcover Houghton Mifflin hundred increase independent industry interest involved Janklow Judith Krantz keep kind Krantz less letter lishing literary look major manuscript merger million million dollars movie novel operation paid paperback paperback rights Penguin picture Princess Daisy producer profit promotion publication publishing houses Random House represent Scruples seems sell Simon situation sold studio successful talk television tend thing thousand thousand dollars titles told tour trade trade-book turn Viking Western Pacific whole writers