Salt Sugar Fat: How the Food Giants Hooked Us
From a Pulitzer Prize-winning investigative reporter at The New York Times comes the troubling story of the rise of the processed food industry -- and how it used salt, sugar, and fat to addict us.
Salt Sugar Fat is a journey into the highly secretive world of the processed food giants, and the story of how they have deployed these three essential ingredients, over the past five decades, to dominate the North American diet. This is an eye-opening book that demonstrates how the makers of these foods have chosen, time and again, to double down on their efforts to increase consumption and profits, gambling that consumers and regulators would never figure them out. With meticulous original reporting, access to confidential files and memos, and numerous sources from deep inside the industry, it shows how these companies have pushed ahead, despite their own misgivings (never aired publicly). Salt Sugar Fat is the story of how we got here, and it will hold the food giants accountable for the social costs that keep climbing even as some of the industry's own say, "Enough already."
The Company Jewels
No Sugar No Fat No Sales
I Feel So Sorry for the Public
Other editions - View all
added advertising aisle allure American beef beverage bliss point brain brand breakfast called calories campaign cancer candy Cargill cereal chocolate cigarette Clausi Coca-Cola Coke Coke’s company’s consumers consumption convenience cookies country’s crave cream cheese created dairy developed diet Dr Pepper Drane drink executives federal ﬂavor food companies food manufacturers food scientists Frito-Lay fructose grocery store Howard Moskowitz Ibid industry’s ingredients intake Jeffrey Dunn Kellogg kids Kool-Aid Kraft label look Lunchables marketing meat milk milligrams million Monell Moskowitz mouthfeel needed Nestlé nutrition obesity officials Oreo Oscar Mayer packaged Pepsi PepsiCo percent Philip Morris pizza potato chips processed food industry processed foods salt salty saturated fat selling shoppers snacks soda sodium started strategy sugar sweet sweetened syrup Tang target taste teaspoons things tobacco told trays turned USDA York