Betterness: Economics for Humans

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Harvard Business Press, Dec 15, 2011 - Business & Economics - 38 pages
Betterness: Economics for Humans is a powerful call to arms for a post-capitalist economy. Umair Haque argues that just as positive psychology revolutionized our understanding of mental health by recasting the field as more than just treating mental illness, we need to rethink our economic paradigm. Why? Because business as we know it has reached a state of diminishing returns—though we work harder and harder, we never seem to get anywhere. This has led to a diminishing of the common wealth: wage stagnation, widening economic inequality, the depletion of the natural world, and more. To get out of this trap, we need to rethink the future of human exchange. In short, we need to get out of business and into betterness.

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About the author (2011)

Umair Haque is Director of the Havas Media Lab and author of The New Capitalist Manifesto: Building a Disruptively Better Business. He also founded Bubblegeneration, an agenda-setting advisory boutique that shaped strategies across media and consumer industries. The author, blogger, thinker and reformer has blogged for years for Harvard Business Review, was recently shortlisted by the Thinkers50 in two categories, and has a passionate following of more than 163,000 Twitter followers.

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