With the advent of liquid modernity, the society of producers is transformed into a society of consumers. In this new consumer society, individuals become simultaneously the promoters of commodities and the commodities they promote. They are, at one and the same time, the merchandise and the marketer, the goods and the travelling salespeople. They all inhabit the same social space that is customarily described by the term the market.
The test they need to pass in order to acquire the social prizes they covet requires them to recast themselves as products capable of drawing attention to themselves. This subtle and pervasive transformation of consumers into commodities is the most important feature of the society of consumers. It is the hidden truth, the deepest and most closely guarded secret, of the consumer society in which we now live.
In this new book Zygmunt Bauman examines the impact of consumerist attitudes and patterns of conduct on various apparently unconnected aspects of social life politics and democracy, social divisions and stratification, communities and partnerships, identity building, the production and use of knowledge, and value preferences.
The invasion and colonization of the web of human relations by the worldviews and behavioural patterns inspired and shaped by commodity markets, and the sources of resentment, dissent and occasional resistance to the occupying forces, are the central themes of this brilliant new book by one of the worlds most original and insightful social thinkers.
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Review: Consuming LifeUser Review - Jonah - Goodreads
Quite possibly one of the worst books on consumerism I have ever read. Heavy on style, very weak substance, Mr Bauman manages spew out mind-numbingly convoluted after mind-numbingly convoluted ... Read full review
Review: Consuming LifeUser Review - Charles Allan - Goodreads
I think this guy Zygmunt Bauman will be recognized as one of today's leading lights. He's doing great work on consumerism and the breakdown of social institutions and their replacements. The nature of ... Read full review
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Book - Zygmunt Bauman - Consuming Life
Consuming Life. By: Zygmunt Bauman (Universities of Leeds and Warsaw). Description; Buy book / Order Exam Copy; Reviews; Table of Contents ...
Consuming Life -- Bauman 1 (1): 9 -- Journal of Consumer Culture
Consuming Life. Zygmunt Bauman. University of Leeds. This article posits a 'mutual fit' between consumer culture and the task posed to individuals under ...
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Consuming Life. ZYGMUNT BAUMAN. University of Leeds. Abstract. This article posits a ‘mutual fit’ between consumer culture and the task posed ...
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brandjazz: El libro de esta semana: Consuming Life, de Zygmunt Bauman.
Publicado este año, Consuming Life es un escrito que profundiza en algunos ... Para quien conozca la obra de Bauman, Consuming Life es un nuevo capítulo en ...
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Consuming Life av Zygmunt Bauman » Bokkilden
Consuming Life - Zygmunt Bauman. Innholdsfortegnelse Vår pris: 750,- Leveringstid: 10-20 dager ... Anmeld Consuming Life. Du må logge deg inn først. ...
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Blackwell Publishing Ltd Oxford, UK SORE Sociological Review 0038 ...
Zygmunt Bauman's book, ‘Consuming Life’ contributes to such debates but in so doing ... This is something that Bauman acknowledges in ‘Consuming Life’ but, ...
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CONSUMING LIFE av Bauman, Zygmunt - Hitta lägsta pris, omdömen och ...
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Titulo: Consuming Life. Autores: Zygmunt Bauman (Universities of Leeds and Warsaw). Tipo: Cloth, Peso: 24.00 oz. Tamaño: ...
One of the more laudatory reviews joins Barber’s volume with Zygmunt Bauman’s Consuming Life (2007):. Barber and Bauman have written books that are engaged ...
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