Doing Research in Business and Management:

An Introduction to Process and Method

SAGE Publications, Sep 14, 1998 - Business & Economics - 309 pages

This wide-ranging text comprehensively overviews management research and research methodology. The authors take the reader through all the major stages of the research process and introduce the key methods.

After highlighting the different contexts and purposes, strategies and tactics, programmes and processes of management research, the authors provide detailed coverage of the relevant research approaches and methods. They discuss the interrelationship of theoretical and empirical research, and how these apply to practice. The implications of using quantitative and qualitative methods are examined, and practical advice is given on the available analysis techniques and software packages.

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Wow what a book. A complete guide to beginners in the field of research. The author has used simple language , which is easy to understand and has answered the most frequently asked questions, by a entry level researcher.

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Title	Doing Research in Business and Management: An Introduction to Process and Method
Author	Dan Remenyi
Editor	Dan Remenyi
Contributor	Dan Remenyi
Edition	illustrated, reprint
Publisher	SAGE Publications, 1998
ISBN	0761959505, 9780761959502
Length	309 pages
Subjects	Business & Economics › Management Business & Economics / Management

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