Social Research MethodsThis book presents a balanced presentation of research methods across disciplinary boundaries--both psychological and sociological, laboratory experiments and survey methods, quantitative and qualitative techniques. It offers a coherent, organizing theme, in this case, that of validity in its various guises-internal, external, inferential statistical, and measurement construct. The organizing theme is validity--the extent to which the researcher's conclusion can be judged credible. Validity is broken down into several components each of which is developed in one or more chapters including construct validity (both measurement and experimental), statistical inference validity, internal validity, and external validity. These validity types are then revisited as appropriate in the treatments of the several basic research approaches--true experimental, quasi-experimental, correlational, and qualitative. Ideal for professionals belonging to various psychological or sociological association or anyone interested in review or updating their current knowledge. |
Contents
APPENDIX | 2 |
THE LOGIC OF SOCIAL RESEARCH | 5 |
Uses of Social Research and Rival | 12 |
Copyright | |
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achievement analysis answer approach assessment association behavior bias called causal cause chapter coefficient common consists construct validity contamination control group criterion demand characteristics dependent descriptive statistics diagram effect estimates ethical evaluation example expected experimental designs external Figure Hawthorne effect human subjects hypothesis identify illustrated impact independent variable inference inferential statistics input interaction internal validity interrupted time series intervention interview manipulation mean measures ment method N rays nonverbal null hypothesis observed score participant percent person placebo population possible posttest Preschool pretest problem procedures qualitative research quantitative quasiexperimental quasiexperiments question questionnaire quiz random assignment reactivity regression relationship reliability research design respondents rival explanations sample selected social research SPSS standard statistical inference subroutine summarized survey symptoms Table theory tion treatment true experiments true score Type I error types unobtrusive validity threats white flight