books.google.ca - "What is Packaging Design?" explores the myriad issues that determine a client's brief and influence a designer's approach, including marketing and branding concerns, the dynamics of the retail environment, environmental considerations, and legal requirements. The component parts of packaging design...http://books.google.ca/books/about/What_is_Packaging_Design.html?id=nlxYJrBrNcgC&utm_source=gb-gplus-shareWhat is Packaging Design?
