Pink Ribbons, Inc: Breast Cancer and the Politics of Philanthropy

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U of Minnesota Press, 2006 - Health & Fitness - 157 pages
15 Reviews
In 2005, more than one million people participated in the Susan G. Komen Foundation’s Race for the Cure, the largest network of 5K runs in the world. Consumers thoughtfully choose products ranging from yogurt to cars, responding to the promise that these purchases will contribute to a cure for the disease. And hundreds of companies and organizations support Breast Cancer Awareness Month, founded by a pharmaceutical company in 1985 and now recognized annually by the president of the United States. What could be wrong with that? In Pink Ribbons, Inc., Samantha King traces how breast cancer has been transformed from a stigmatized disease and individual tragedy to a market-driven industry of survivorship. In an unprecedented outpouring of philanthropy, corporations turn their formidable promotion machines on the curing of the disease while dwarfing public health prevention efforts and stifling the calls for investigation into why and how breast cancer affects such a vast number of people. Here, for the first time, King questions the effectiveness and legitimacy of privately funded efforts to stop the epidemic among American women. Pink Ribbons, Inc. grapples with issues of gender and race in breast cancer campaigns of businesses such as the National Football League; recounts the legislative history behind the breast cancer awareness postage stamp—the first stamp in American history to raise funds for use outside the U.S. Postal Service; and reveals the cultural impact of activity-based fund-raising, such as the Race for the Cure. Throughout, King probes the profound implications of consumer-oriented philanthropy on how patients experience breast cancer, the research of the biomedical community, and the political and medical institutions that the breast cancer movement seeks to change. Highly revelatory—at times shocking—Pink Ribbons, Inc. challenges the commercialization of the breast cancer movement, its place in U.S. culture, and its influence on ideas of good citizenship, responsible consumption, and generosity. Samantha King is associate professor of physical and health education and women’s studies at Queen’s University, in Kingston, Ontario.
  

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Review: Pink Ribbons, Inc.: Breast Cancer and the Politics of Philanthropy

User Review  - Samantha - Goodreads

An excellent critique on the state of breast cancer advocacy/consumerism. Really takes a good look at the marketing and underlining problems with awareness campaigns without taking away from what it ... Read full review

Review: Pink Ribbons, Inc.: Breast Cancer and the Politics of Philanthropy

User Review  - Dominique Pierre Batiste - Goodreads

Quick and easy read, and a really interesting look at "Pink Capitalism," "The Culture of Survivorship," and "The Tyranny of Cheerfulness" Read full review

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Contents

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Pink Ribbons, Inc.
Pink Ribbons, Inc. Breast Cancer and the Politics of Philanthropy. Samantha King. Table of Contents Author Q and A · Breast Cancer Fact Sheet ...
www.upress.umn.edu/ Books/ K/ king_pink.html

Feminist Law Professors » Blog Archive » “Pink Ribbons, Inc ...
pinkribbons.gif From the publisher’s website:. In Pink Ribbons, Inc., Samantha King traces how breast cancer has been transformed from a stigmatized disease ...
feministlawprofs.law.sc.edu/ ?p=1047

PINK RIBBONS, INC.: Breast Cancer and the Politics of Philanthropy ...
PINK RIBBONS, INC.: Breast Cancer and the Politics of Philanthropy from Stanford Social Innovation Review in Business provided free by Find Articles
findarticles.com/ p/ articles/ mi_qa5307/ is_200704/ ai_n21284006

The Assertive Cancer Patient : Words to Think About, from Pink ...
Living with cancer—and an attitude. « Who Wants to Play?: Prostate Cancer Ken | Main | Pink Ribbons Inc.: A Different Kind of Book Review » ...
www.assertivepatient.com/ 2007/ 08/ words-to-think-.html

Pink ribbon - Wikipedia, the free encyclopedia
... Pink Ribbons, Inc: Breast Cancer and the Politics of Philanthropy how breast cancer has been transformed from a serious disease and individual tragedy ...
en.wikipedia.org/ wiki/ Pink_ribbon

Pink Ribbons Inc: Breast Cancer Activism and the Politics of ...
EJ682003 - Pink Ribbons Inc: Breast Cancer Activism and the Politics of Philanthropy
www.eric.ed.gov/ ERICWebPortal/ recordDetail?accno=EJ682003

Pink ribbons, inc. : breast cancer and the politics of ...
Pink ribbons, inc. : breast cancer and the politics of philanthropy. By: Samantha King. Type: English : Book. Publisher: Minneapolis : University of ...
worldcat.org/ wcpa/ isbn/ 0816648980

ingentaconnect Pink Ribbons Inc: breast cancer activism and the ...
Pink Ribbons Inc: breast cancer activism and the politics of philanthropy. Author: Samantha King1. Source: International Journal of Qualitative Studies in ...
www.ingentaconnect.com/ content/ routledg/ tqse/ 2004/ 00000017/ 00000004/ art00002;jsessionid=6bqm7soubr108.alice?format=print

Think Girl » This Breast Cancer Awareness Month, Think Before You Pink
Main menu:. Home · TG Columns · TG Interviews · I Was There · Events · TG Workshops · Women You Should Know · TG Book Club · Women’s History ·...
thinkgirl.net/ ?p=2243

Pink Ribbon, Inc. - The Bad Business Of Buying For A Good Cause ...
King's book, which will be published in August, "Pink Ribbons Inc: Breast Cancer and the Politics of Philanthropy" maintains that when the pink ribbon ...
www.blogher.com/ node/ 10692

About the author (2006)

Samantha King is associate professor of physical and health education and women's studies at Queen's University in Kingston, Ontario.

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