The Portable MBA in EntrepreneurshipThis new and updated third edition equips real-world entrepreneurs with the same state-of-the-art business knowledge and information taught to MBA candidates in top business schools. Within this book you’ll find all the entrepreneurial advice you need to run a business:
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Contents
Opportunity Recognition | 29 |
Entrepreneurial Marketing | 71 |
Writing a Business Plan | 107 |
Building Your Pro Forma Financial Statements | 141 |
Venture Capital | 167 |
Debt and Other Forms of Financing | 195 |
External Assistance for Startups and Small Businesses | 223 |
Legal and Tax Issues | 267 |
Intellectual Property | 311 |
Common terms and phrases
advertising angel assets Babson Babson College bank business plan cash flow statement company's competitive competitors contract corporation cost create customers debt employees entrepre entrepreneurs entrepreneurship equity example Exhibit expenses federal filing financing firm firm's franchise franchisor free cash flows funds growing growth guarantee guerrilla marketing harvest History Shoppe idea income statement industry interest Internet inventory investment investors issues Jennifer and Tony lender liability license agreement limited liability company loan ment million Nantucket Nectars neurs offering operating opportunity organization owners ownership partners partnership patent payment potential present value product or service profit protection purchase rate of return revenue risk selling share Small Business sources startup strategy success suppliers tion Tony and Jennifer trade secrets trademark typically Uncle Max venture capital