YouTube and Video Marketing: An Hour a Day
A complete, task-based guide to developing, implementing, and tracking a video marketing strategy
Online video marketing is crucial in today's marketplace. This guide teaches you proven, practical guidelines for developing and implementing video marketing for your organization.
If you're a marketer, advertising professional, consultant, or small business owner, here's a relevant guide to understanding video marketing tactics, developing a strategy, implementing the campaign, and then measuring results. You'll find extensive coverage of keyword strategies and video optimization, distribution and promotion strategies to other sites and blogs, YouTube advertising opportunities, and crucial metrics and analysis.
YouTube and Video Marketing: An Hour A Day gives you the tools to give your clients or your organization a visible, vital marketing presence online
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Review: YouTube and Video Marketing: An Hour a DayUser Review - Goodreads
I learned a lot from this book!
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Comprehensive guidebook to online video marketing Have you seen Blendtec's entertaining “Will It Blend?” videos on YouTube? Founder Tom Dickson throws such items as marbles, running shoes, glow sticks ... Read full review
An Hour a Day Chapter 1 A Short History of YouTube
An Hour a Day Chapter 2 The Online Video Market
An Hour a Day Chapter 3 Month 1 Map Out Your Video Marketing Strategy
An Hour a Day Chapter 4 Month 2 Optimize Your Video
An Hour a Day Chapter 5 Month 3 Create Viral Video Content
An Hour a Day Chapter 6 Month 4 Create a Channel
An Hour a Day Chapter 7 Month 5 Engage the YouTube Community
An Hour a Day Chapter 8 Month 6 Learn Video Production
An Hour a Day Chapter 9 Month 7 Become a YouTube Partner and Video Advertiser
An Hour a Day Chapter 10 Month 8 Trust but Verify YouTube Insight
An Hour a Day Chapter 11 Measure Outcomes vs Outputs
An Hour a Day Chapter 12 Mysteries of Online Video Revealed
An Hour a Day Glossary